Sizzle.gg has built deep AI to automatically create gaming and esports highlights in real time, directly from Twitch and YouTube streams.
Sunnyvale, CA, USA
One Liner
One Liner
Sizzle.gg has built deep AI to automatically create gaming and esports highlights in real time, directly from Twitch and YouTube streams.
What Problem We are Solving
Problem
Millions of gaming streamers and thousands of esports leagues and tournament organizers all struggle with creating short form content for social media. Gaming and esports streams can take hours, and finding the best moments to post has been a very manual process. 99% of the streamers don't have the money to pay video editors, or the time to do it themselves; so they simply don't do a good job maintaining their social content and keeping their audience engaged.
About Us
About Us
Sizzle has built deep AI to analyze gaming and esports streams and automatically create highlights. We do this by analyzing the video, audio and chat of Twitch and YouTube streams, all in real-time, to determine the best moments and auto-clip the highlights. In addition, we have patented technology to personalize the highlights to millions or billions of fans, all without creating any new video. Sizzle's customers include thousands of streamers, big esports leagues such as PUBG Esports, and even platforms such as Twitch.
Venture Highlights
Highlights
In 2022, after raising a seed round of $5M, we advanced our AI to work in real-time, and across most of the popular streaming and esports games. At TwitchCon in October 2022, we crunched live highlights for 60 top Fortnite streamers competing on stage. We also signed up thousands of streamers on our platform and crunch their highlights on a daily basis.
Prior to that, we raised a $1M pre-seed round in 2020, and also got our patent granted for the ability to personalize highlights to millions of fans without creating any new video.
Business Model
Business Model
We have two parts to our business -- streamers and esports teams/leagues. For streamers, we currently operate a free beta but we will be monetizing them soon. For esports teams/leagues, they pay a monthly SaaS fee based on the amount of content we process.
Competitive Advantage
Quote
Our competitive advantage is multi-fold:
Real Time AI -- We are the only gaming highlights provider that can crunch highlights in real time
Personalization - We have a patent that allows us to personalize highlights to millions or billions of fans, all without creating any new video
No software -- We pull directly from Twitch and YouTube, so there is no software on the streamer's or esports players' PC.
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Go-To Market Strategy
Business Strategy
We are active within gaming communities, which is where we drive awareness to gamers and streamers. We also do some influencer marketing to spread the word.
For esports teams and leagues, we drive awareness through PR, networking events, and direct outreach.
We are open to meeting up to grab a coffee, or just to chat.
We would really enjoy your feedback and insight into our venture and would be happy to discuss anything that you are currently working on to see if we can be of service!