Description
Plug and Play Insurtech is an industry-focused innovation platform and accelerator operated by Plug and Play Tech Center, one of the world’s largest early-stage investor ecosystems and corporate innovation networks. The Insurtech vertical connects startups with major insurance corporations to accelerate digital transformation in insurance — especially in general insurance, property & casualty, and life & health.
While it is part of a broader venture and accelerator platform, Plug and Play Insurtech’s core value is corporate innovation and ecosystem matching, and it runs insurtech accelerator cohorts globally (e.g., Munich, Singapore, Tokyo, Beijing, Silicon Valley).
Specific Funding Stage
Early-Stage / Growth (Program Focus)
- The Insurtech program primarily supports pre-seed to early-stage insurtech and insurance technology startups looking to scale with corporate partners.
- It is less a traditional fund with a fixed ticket size and more a corporate innovation accelerator where startups gain strategic connections, pilots, and community access alongside potential investment.
Later Support (Strategic / Follow-On)
- Because Plug and Play’s broader Ventures arm invests globally at early stages, alumni from the Insurtech accelerator may attract follow-on capital through Plug and Play Ventures’ global investment activity (seed through early growth).
Investment Amount and Percentage Equity (Company-Level)
Check Size (Plug and Play Ventures)
- The broader Plug and Play Ventures arm (which can invest in insurtech-aligned startups) typically writes $25K–$400K checks in early rounds, depending on stage and syndicate structure.
Equity Taken
- Plug and Play does not publicly post a fixed equity percentage for Insurtech program participants.
- When investing through its venture arm, Plug and Play generally takes minority, non-controlling positions, negotiated on a deal-by-deal basis.
Implied Ownership (Contextual, Not Published)
- In early seed stages using standard venture terms, minority stakes are typical; specific percentages vary based on valuation, round dynamics, and syndicate size.
Equity Structure
- Investments drawn from the Plug and Play venture team are typically executed via standard early-stage instruments such as:
- Priced preferred equity
- Convertible instruments (e.g., SAFEs or convertible notes) depending on round structure
- Accelerator participation itself does not require giving up equity as a condition of the program; equity positions arise only if Plug and Play Ventures chooses to invest.
Application / Submission Method
Submission Method
- Insurtech startups typically engage Plug and Play through:
-
Online applications to the Insurtech accelerator, run in different regional hubs (e.g., Munich, Singapore).
-
Direct outreach via Plug and Play’s global innovation portal or introductions from network partners.
Interaction
- Accepted startups participate in a structured accelerator journey with corporate partner matchmaking, workshops, and Demo/Expo Days where pilots and commercial conversations take place.
Process
Application Submission: Founders submit Insurtech accelerator applications online.
Selection & Screening: Program team evaluates fit based on product, traction, and insurance relevance.
Corporate Matchmaking: Selected startups pitch to corporate partners and align on problem areas.
Program Participation: Startups engage in workshops, workshops, and strategic meetin
What an Applicant can Obtain
Corporate Access: Introductions and pilot opportunities with top insurance carriers and partners.
Network & Ecosystem: Access to Plug and Play’s global corporate and investor network.
Business Development Support: Strategic guidance, workshops, and technical validation with insurers.
Investor Exposure: Potential investment from Plug and Play Ventures or partner VCs based on traction and fit.
