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Jennus Innovation

Jennus Innovation is an accelerator with a unique combination of senior executive level advisory expertise and analytical horsepower that will help accelerate growth

St Paul, MN, USA

Description

Jennus Innovation is an accelerator and strategic venture partner based in Minneapolis / Saint Paul, Minnesota, USA that combines senior executive-level advisory, operational support, and investor network access with equity involvement in select partner companies — making it part accelerator/incubator and part active early-stage investor

Specific Funding Stage
Pre-Seed / Seed: Works with early-stage companies to help refine strategy, business model, and fundraising readiness, and may participate in seed and early stage venture funding rounds.
Early Institutional: Can support companies at later phases through introductions and participation in Series A/B rounds via its investor network. 

Investment Amount and Percentage Equity (Company-Level)
Typical Capital Support:
• Jennus Innovation partners with startups and may contribute capital directly in early rounds (seed and early stage).
Equity Taken:
Jennus is compensated significantly with equity in partner companies; it does take ownership stakes as part of its engagement model rather than operating exclusively as a no-equity advisor.
• There is no published single fixed percentage Jennus takes from every company (like a standard accelerator). Instead, equity is negotiated on a deal-by-deal basis depending on the investment amount, valuation, and negotiated terms for each startup.
Founder Expectation (industry context): In typical accelerator-linked seed or early venture deals, equity stakes for investors vary widely — often single-digit to low-double-digit percentages depending on capital provided and valuation negotiated — but the exact ownership position for Jennus is determined individually per investment. (Deal data suggests involvement in rounds around the $1M–$5M range for portfolio companies where known data exists.)
Equity Structure: Investments can be in the form of priced equity, SAFE/convertible instruments, or negotiated structured ownership aligning Jennus’s interests with founders.

Application / Submission Method
Submission Method: Startups interested in partnering with Jennus typically contact Jennus Innovation via the website or email to explore engagement; the organization works directly with founders to assess fit rather than through a rigid public accelerator application portal.
Intro Materials: Founders usually provide pitch decks, financials, and strategic plans for review; follow-up discussions and interviews are conducted as part of selection.

Eligibility

Sector Focus: Broad industries including software, internet, computing, events and consumer platforms — with demonstrated success coaching companies such as FitFighter, MyHealthMath, Tru, FAIRWAYiQ, and TRIIB.
Geography: Primarily U.S.-based startups, with an emphasis on companies willing to engage with Jennus’s advisory and investor network.
Stage: Pre-seed to early institutional (Seed, Series A/B) depending on progress and fundraising readiness. 
Team: Founders with strong leadership profiles who benefit from deep strategy and investor introductions. 

Process

Initial Intake & Screening: Evaluation of company strategy, market potential, traction signal, and team capability.
 Strategic Assessment: In-depth analysis of product/market fit, financial model, growth plan, and investor readiness.
 Negotiation: Equity terms and investment structure negotiated with founders and Jennus based on round stage and value provided.
 Ongoing Support: Once partnered, Jennus often provides operational strategy, fundraising support, investor introductions, and board/advisory roles aligned with the investment ter

What an Applicant can Obtain

Strategic Capital: Equity investment as part of a seed or early venture round, negotiated per deal. 
Business Strategy Support: Executive-level strategic guidance, financial modeling, go-to-market planning, and investor fundraising support. 
Investor Network Access: Introductions to a broad network of angels, VCs, and strategic partners. 
Operational Support: Help with team building, market research, pricing strategy, and competitive positioning.